When Jeff Cheney decided to run for mayor in the fastest Growing City in the United States, Frisco, TX, he did so against a highly favored opponent with deep ties to the right people. Jeff’s challenge was as any clean political official faces, win the hearts and votes of his citizens and highlight his personality and track record.
We immediately set out to use technology to our advantage
We created a series of videos based on a park bench, where Jeff Cheney spoke about all the hard hitting topics in an approachable and comfortable atmosphere. On top of that, a feature video titled “Why I Love Frisco” followed Cheney around the areas of the city he loves and why.
The video series was rounded out by a social media and traditional advertising campaign that NOT ONCE delivered a negative ad, and always focused on the positive of Cheney’s track record. Other deliverables include a full website build, event coverage photography and videography, blog writing, PR asset kit development, and campaign messaging.
- Web Development
- Video Production
- Social Media
- Print Collateral
- Event Collateral
- 90 Days
”I have worked with many people over the years but none as creative, responsive, and as fun to work with than Go Local! A group of genuinely good people that take pride in their work.Jeff CheneyMayor of Frisco, TX